Sometimes you don’t need a business plan to build one of the boldest brands in an industry. Join Allen and Jake as they explore the powerful mind behind Mike Golden, founder of @Properties, one of Chicago’s most prominent brands in any industry.
Mike Golden and his partner, Thaddeus Wong, had humble beginnings launching the practice off of the new construction boom in Chicago. In their first few moments of independence from selling lofts, the duo worked with eight new construction projects before Mike’s partner took the reins over recruiting agents and developing a stable real estate brokerage business.
In 2008 when the real estate market ground to a halt, it was @Properties diversity that saved it.
While their competitors where firmly invested in the brokerage market, Mike and his partner’s diverse skill set in the city’s complete portfolio of real estate allowed them to continue to survive.
Partnership is at the core of @Properties success. While not every decision has been positive for the company, Mike and his business partner have trusted each other to always push the brand forward.
Thaddeus has spearheaded marketing, branding, recruiting, and exploring new opportunities for growth.
Mike’s focus on staff relationships and administrative maintenance of the business has catapulted new relationships and business opportunities with local industry partners.
A testament to their unique powerful working dynamic, these duties developed naturally.
Mike and Thaddeus’ harmonious working relationship has been a driving factor in their ability to focus on the market over the details of their working relationship.
The future of @Properties is bright. Diversity and collaboration are key focuses for their forward momentum. Mike and Thaddeus are developing new software solutions, streamlining processes for their agents, and expanding the business by perfecting the real estate process for consumers and agents alike.
Evolution is key to success for any business. Listen to the Mike Golden podcast and discover how Mike and his partner are building a stable business that will be a part of the Chicago business landscape for generations to come.